Bounce rate is a term used in web traffic analysis. It represents the percentage of visitors who enter the site and then leave (“bounce”) rather than continuing to view other pages within the same site.

Last week, we looked at different ways to optimize your WordPress images and reduce their impact on the speed of your mobile site. This was mostly focused on removing unnecessary images and using the right file format and size. When you have made sure your images are optimized for mobile but your site is still […]

One of the most common reasons for websites being slow is because of their images, which constitute over 60% of total page weight according to Google. Because oversized and unnecessary images slow down page load times with excess data and file requests, image optimization is an important requirement rather than a nice-to-have to keep your […]

Slow loading sites frustrate people with bad user experiences and have a negative impact on conversions.